Social Media Strategy for Small Businesses

Social Media Strategy for Small Businesses

Creating a social media strategy is critical for all small businesses.  With so many social media platforms available, it’s important to understand where and why you need to focus your precious energy and resources. Follow my guide to learn how to build your own...
Five Reasons to Send Email Newsletters to Clients

Five Reasons to Send Email Newsletters to Clients

Here are five compelling reasons to send email newsletters and collect subscriber details and why they are important for your business. You may be asking if Is there any point in collecting subscribers and contact details when they already follow your social media...
Call To Action

Call To Action

Call To Action Every social media business post should have one, but what is a call to action and why do you need to add them? A call to action or CTA is the marketing term used to describe directing the reader or follower to take a specific action once they have read...
Why is Social Media Engagement Important?

Why is Social Media Engagement Important?

Why is Social Media Engagement Important? Social Media is all about being Social.  Good engagement will bring the right customers to you and ultimately increase your sales. Therefore if you comment, like, direct message and react to your ideal customers posts, they...